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CONT ENT S

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C LOUD F I R S T, MOB I L E F I R S T

We

take a look at how Microsoft’s cloud first, mobile

first strategy is driving change in the retail and

distribution industry

1 0

OP E RAT I NG S YS T EMS

With the upcoming

release of Windows 10, Microsoft is furthering its

efforts to help improve productivity and mobility

for workers

1 2

DE V I C E S AND S TUD I OS

Microsoft’s

range of dedicated workstations, tablets,

smartphones and convertible laptops are helping

to empower employees

1 4

AP P L I CAT I ONS AND S E R V I C E S

Business-focused social tools are helping unlock

knowledge and unite workforces

1 6

C LOUD AND ENT E R P R I S E

Microsoft is

using Azure, Office 365 and Dynamics to provide a

complete cloud environment for customers

1 7

M I C ROSOF T DYNAM I C S C RM

Companies are realising significant business

benefits thanks to the rich industry capabilities

and deployment options of the Microsoft

Dynamics platform

1 8

NON - S TOP R E TA I L I NG

Retailers across the planet are

striving to deliver rich customer experiences across all platforms

2 0

NOR TH AME R I CA

The demand for a seamless online and in-

store experience is driving innovation among retailers in North America

2 2

E UROP E , M I DD L E E A S T AND A F R I CA

With mobile

use driving the European market, increasingly modern retail

infrastructures are also enabling growth in the Middle East and Africa

2 4

A S I A - PAC I F I C

Growing mobile ecosystems and smartphone

adoption is set to boost online sales and e-commerce in Asia-Pacific

2 5

L AT I N AME R I CA

Several retailers are expanding their presence

and establishing a dynamic network across the Latin America region

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5

T ECHNOLOGY ROADMAP

REG I ONAL PERSPECT I VE S