By Design - Fall 2019

4 | By Design DIGEST A round-up of recent golf design news in association with: The inaugural ASGCA Winter Meeting at GIS will be held at the Orange County Convention Center in Orlando on Jan. 28, 2020 A nyone in the golf industry considering attending the 2020 Golf Industry Show in Orlando, Florida, will have another reason to make reservations: the SGCA will host its first Winter Meeting on 28 January at the Orange County Convention Center. The one-day seminar, ‘Traditions and Innovation— Where the Golf Industry IS and Where it is Going’, is open to members of the ASGCA, Golf Course Superintendents Association of America, Golf Course Builders Association of America, United States Golf Association, golf course owners and managers, and industry vendors and suppliers. “There is so much we can share with and learn from each other,” says ASGCA President Jan Bel Jan. “ASGCA wants to bring together these many unique voices so we can exchange ideas and help all golf facilities grow.” Event speakers and education topics are being finalized and will include representatives of top courses, media outlets, golf course architecture firms and industry- leading companies. Topics are expected to include: • The ‘Experience Economy’ – Tracking golfer trends and interests and the approach taken by companies large and small to meet the needs of today’s player. • Leveraging Big Data – Jon Last, the founder and president of the Sports & Leisure Research Group, will introduce the latest data from the third ASGCA Market Trend Watch Report. • Collaboration – Examples of why, how and when it makes sense for industry members to join forces, including architects, superintendents, developers and shapers. • Alice Dye Retrospective – The ASGCA Past President, who led the way for women in golf, will be remembered for the deep and long-lasting impact she has had on the golf industry by those she influenced along the way. Registration for the 2020 ASGCA Winter Meeting will be available online, beginning in October. Visit https://asgca.org/membership/events/ 2020-asgca-winter-meeting . All in golf welcomed to 2020 ASCGA Winter Meeting at GIS