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Other measures that can drastically reduce fatalities include

compliance with building codes, application of safer construc-

tion techniques, land-use planning and zoning. Among the

92,000 people who lost their lives in disasters in 2005, 18,000

were pupils, crushed to death as their schools crumbled during

the Pakistan earthquake. With stronger, more resilient school

buildings in place, this number could have been considerably

lower. Turkey, Cuba and Nepal are three countries that already

make focused efforts to retrofit schools, hospitals and other public

facilities with a view to saving lives and ensuring the continued

functioning of critical services in times of crisis.

So-called ‘natural disasters’ are not really ‘natural’ but a

combination of a natural hazard and vulnerability, influenced

by human decisions and behaviour. It is, therefore, vital to

address environmental degradation as one human-made condi-

tion, and to implement environmental policies, which

strengthen the capacity of ecosystems to withstand and miti-

gate the impact of natural hazards. This includes preserving

wetlands, preventing or reversing land degradation and defor-

estation, preventing the destruction of mangroves, coral reefs

and other natural defences. At the same time, societies need to

mitigate and adapt to climate change, for instance by switching

to renewable energy sources. Sensible environmental manage-

ment encourages sustained economic productivity without

increasing vulnerability.

In addition to making the physical environment more resilient,

the capacity of affected populations to withstand and recover

from disasters must be boosted, too. Microcredit and microfi-

nance programmes play a central role in building and protecting

people’s livelihoods. A single earthquake or flood can wipe out

entire local economies and erase the work of generations. Low

income communities with significant dependence on subsistence

farming are usually particularly hard-hit. Yet, in the absence of

effective insurance and development assistance, people are often

reluctant to respond to warnings and to leave their livestock and

property behind, thus placing themselves in danger in the event

of a natural hazard. Microfinance tools such as microcredit and

microinsurance should be widely available to help households

transfer and share risks and recover more quickly.

The role of the private sector

According to United Kingdom Department for International

Development (DFID), the private commercial sector provides nine

out of ten jobs in developing countries. It therefore plays a criti-

cal role in making societies in general more physically and

economically resilient. Effective disaster risk reduction strategies

must take this into account and promote strong partnerships

between the public and private domains.

Naturally, private companies primarily invest in risk reduc-

tion for their own good, namely to minimize their potential

losses and to improve the company’s public image. However,

public-private partnerships in disaster risk reduction can also

offer much needed material and political support to necessary

but, at times, unpopular government policies. The removal of

slums and spontaneous settlements from hazardous flood or

mudslide zones, for instance, may prove difficult for national

and local authorities to carry out, as they are under pressure to

fulfil popular expectations and safeguard votes in the affected

areas. Pooling public and private expertise and resources can

help to overcome some of these difficulties and make the

process more effective and credible.

In India, central government, in collaboration with private

and technical bodies like space application and land use plan-

ning centres, created a national vulnerability atlas and land-use

zone plans. These served as the basis for the provision of incen-

tives to local authorities to make hazardous settlements resilient

through redevelopment. Another way for the private sector to

contribute would be to offer building loans and construction

services at affordable rates to the affected communities so as to

facilitate their relocation or the upgrading of their settlements.

In return, governments may offer tax breaks for private invest-

ment in seismically safe construction, and allocate land for

companies to relocate to safer zones – measures that will ulti-

mately also benefit the wider community.

These are just some examples of ways for governments and the

private sector to collaborate in disaster risk reduction. As it is an

important aspect of ISDR’s work to serve as an information clear-

inghouse, many existing resources and examples of good practice

are currently being compiled for wider availability on the ISDR

website

(www.unisdr.org

).

Disaster risk reduction as a regional effort

Notwithstanding the primary responsibility of national authori-

ties for disaster risk reduction, natural hazards do not respect

national borders. It is therefore important to address trans-

boundary issues early, before emergency conditions arise, to ensure

complementary and mutually reinforcing efforts in the affected

countries. The key actors must cooperate closely before, during

and after a disaster occurs through such institutional arrangements

as regional mechanisms for common natural resource manage-

ment. Regional initiatives can motivate a joint approach to issues

involving geography, political alignment, or cultural/historical affin-

ity amongst neighbouring or nearby countries. The Indus Valley

agreements between India and Pakistan, for example, brokered by

the World Bank and borne out of a common incentive, motivate

both countries to conserve watershed and share water flow infor-

mation for mutual benefit. Similar agreements exist for other major

rivers such as the Mekong and the Nile.

A regional approach can also act as a ‘flywheel’ to maintain a

collective momentum, when a country changes government or

suffers a disaster. Information sharing, education, training and

analysis are all facilitated by a common approach. Furthermore,

regional initiatives prepare the ground for a truly global early

warning system, which the UN Secretary-General called for in

the wake of the Indian Ocean tsunami. The main steps towards

such a system of systems have already been outlined and work is

underway on its realization.

In conclusion, only some key examples of effective disaster

risk reduction could be introduced here. Disaster risk reduc-

tion in hazard-prone countries is a complex task, requiring

comprehensive, cross-sectoral and trans-boundary efforts to

alert communities, strengthen institutions and operational

capacities, and to make disaster risk reduction central to local,

national and regional development planning. The Hyogo

Framework for Action clearly spells out the responsibilities of

governments, regional and international organizations, includ-

ing the UN system, with the ISDR serving as an overall

facilitator. Now it is time to move from concept to action; to

foster a wide ‘disaster risk reduction movement’, with grass-

roots organizations, local and national authorities, regional and

international actors, as well as the private sector and other

segments of society. This will be the new ISDR system.

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